Diane von Furstenberg

The new chief creative officer (CCO):

Scottish fashion designer Jonathan Saunders (pictured below), 40, who has also had his own label for the last 13 years. He has worked for Alexander McQueen, Phoebe Philo at Chloe, and Christian Lacroix at Pucci.

His vision:

Modernising the brand’s signature wrap dress into toga tops, ruffled shirts, handkerchief-hem slips, crossover short numbers, even spring coats; playing with more prints (well, he is the master of that), and bringing in bags as they have never been a key focus for DVF.

The hot items:

Classics-witha-colour-twist bags – round shoulder numbers, totes and saddle bags.