Indicating interest gives him affirmation
“We feel safe with people who like us as they are less likely to hurt us,” explains Ping Dong, assistant professor of marketing at Northwestern University in the US. “We are more likely to get resources or support, when needed, from them.” No one likes getting hurt, so we prefer being with those who give us this assurance. Prof Dong should know – she was one of the PhD students behind a paper published by The Chinese University of Hong Kong in 2014. The study found that being positive and responsive is what boosts our likeability factor. It ran a series of experiments where single men went on dates with a woman who either behaved in an interested manner or was detached and aloof. The feedback given was that more men preferred the former. The takeaway: be too cool and you’ll scare him away.
Ginnifer Goodwin’s character in He’s Just Not That Into You makes the first move and gets the guy.