Red can make you look like you have an eye infection. Purple’s a little too vampy. But mix these two and you get cranberry, which flatters Asian skin so much more. Why? The cooler tone balances out yellow undertones, making you look less sallow.
The foolproof shade is a shimmery plum, says Sarah Tanno, Marc Jacobs Beauty’s global artistry ambassador and Lady Gaga’s makeup artist. The brand’s O!mega Shadow Gel Powder Eyeshadow in O!Yeah is such a shade. “Blend the colour with your fingertips from the eyelid to the crease, then line your waterline in black or brown to add definition so you won’t look like you’ve been crying,” she says.
If you like a sweeter, more subtle look, go for a cool dusty rose. Want to make a stronger statement? Try a deeper purplish-burgundy. Cranberry works on both eyes and lips, which also makes for a trendy monochrome look. For a list of cranberry eyeshadows to buy, go to our digital edition.