CHANGE

HWM (Singapore) - - Ed’s Note - Zachary Chan EDI­TOR

F rom where I stand, mainly as an ob­server in this pul­sat­ing tech in­dus­try, I'm of­ten study­ing re­ac­tions to change. For techies and geeks, change is of­ten looked upon fa­vor­ably when it is about get­ting an up­grade. Big­ger, faster, bet­ter, eas­ier; throw in words like evo­lu­tion and in­no­va­tion, and you’ve got an au­di­ence.

I be­gan to re­al­ize that what we’re hooked on is the up­grade cy­cle that change brings. We up­grade our cam­eras be­cause they have bet­ter sen­sors. We up­grade our phones be­cause they have bet­ter screens and pow­er­ful new pro­ces­sors. We up­grade our TVs be­cause they now bring the in­ter­net and apps to the liv­ing room. And the next up­grade cy­cle is just around the cor­ner, with the magic word be­ing “Wear­ables”.

Tech­nol­ogy and ser­vices are the cat­a­lysts of this phe­nom­e­non. To­day, with­out even know­ing, you may have al­ready be­gun to up­grade other ev­ery­day “dumb” de­vices with their su­pe­rior “smarter” ver­sions: Cars that can see and re­act bet­ter than you, re­frig­er­a­tors that knows when you’re run­ning out of milk and cof­fee ma­chines that make the per­fect latte with just a push of a but­ton.

On the other hand, change the way some­thing fun­da­men­tally works or take away the fa­mil­iar­ity of old, and you get a po­lar­iz­ing ef­fect. People want change, but they’re scared of it. One and a half years since Win­dows 8 ar­rived, and views are still equally di­vided. In this time, the com­pany it­self has un­der­gone ma­jor changes, the big­gest be­ing the elec­tion of a new CEO. The mo­bile mar­ket is also un­der­go­ing a shake up where house­hold names like Ap­ple and Sam­sung are see­ing com­pe­ti­tion from China. No longer con­fined to their lo­cal mar­ket, young, in­no­va­tive brands like Xiaomi and Oppo are gun­ning for a global share of the pie. Their big­gest chal­lenge: chang­ing con­sumer views of an in­fe­rior Chi­nese pedigree.

Change can be sneaky or loud, but change is in­evitable, even for us, as you will see in the com­ing months. A lit­tle scary yes, but we're work­ing hard to en­sure HWM will be here to hold your hands through it.

Lastly, Hello.

Newspapers in English

Newspapers from Singapore

© PressReader. All rights reserved.