With the A1 BRAVIA OLED, Sony has el­e­vated the OLED TV into a work of art

Only Sony could have trans­formed the OLED TV

HWM (Singapore) - - Sony Special -

Most of us know that OLED TVs pro­duce as­ton­ish­ingly vivid im­ages, with blacks so deep they make im­ages ‘pop’ with life, and col­ors so rich they make peo­ple and scenes al­most feel real.

But with more OLED TVs com­ing on the mar­ket, it’s time to re­al­ize that not all OLED TVs are cre­ated equal. OLED is sim­ply a dis­play tech­nol­ogy, af­ter all, and it’s how you craft that into a TV that de­ter­mines its qual­ity.

That’s why only Sony, with its ex­pe­ri­ence in au­dio-vis­ual tech­nol­ogy and ex­per­tise in prod­uct de­sign, could have cre­ated the bril­liant new A1 BRAVIA OLED TV.

The A1 BRAVIA OLED is Sony’s rst large-screen 4K OLED TV, and it sports Sony’s unique TV tech­nolo­gies, like 4K X-Re­al­ity Pro, 4K HDR and Tri­lu­mi­nos Dis­play, all of which help to de­liver ex­cit­ingly life­like im­ages. The new 4K HDR Pro­ces­sor X1 Ex­treme in the A1 BRAVIA OLED is so pow­er­ful, it can pre­cisely con­trol every sin­gle one of the dis­play’s eight mil­lion self­il­lu­mi­nat­ing pix­els.

The A1 BRAVIA OLED runs the lat­est ver­sion of An­droid, 7.0 Nougat, which brings a world of fa­mil­iar apps onto the big screen and opens up new ones for you to dis­cover. Chrome­cast builtin lets you cast your fa­vorite videos, games, and apps from your smart de­vice to the TV, so you can share and en­joy the same con­tent across both de­vices. Voice Search helps you nd your fa­vorite shows just by ask­ing.

But one ex­tra­or­di­nary fea­ture tow­ers above the rest. With the Sony A1 BRAVIA OLED, sound doesn’t em­anate from side speak­ers or a sound­bar, as it would on any other TV. In­stead, the en­tire screen is the speaker. Sony calls this the Acous­tic Sur­face, we call it wildly in­ven­tive.

Four ac­tu­a­tors sit on the rear of the TV, a pair on each side, and vi­brate to pro­duce sound through the dis­play. It has the un­canny ef­fect of mak­ing au­dio sound like it’s ac­tu­ally com­ing from the peo­ple and en­vi­ron­ment on the screen, rather than from the sides or bot­tom of the TV.

And with its ‘One Slate’ de­sign, A1 BRAVIA OLED in­te­grates an ex­pres­sive 4K OLED TV and im­mer­sive au­dio qual­ity into a beau­ti­ful chas­sis that brings your con­tent to the fore­front.

Sony has clev­erly elim­i­nated the need for a tra­di­tional TV stand, and the A1 BRAVIA OLED can stand on its own, ap­pear­ing as a dis­play that hov­ers in space with­out any dis­tract­ing el­e­ments.

A sup­port slate be­hind the dis­play props up the TV, and the slate is cov­ered with a soft fab­ric that nat­u­rally com­ple­ments the glass. The fab­ric also serves a deeper pur­pose; it damp­ens the bass from the sub­woofer in the back panel for a deeper, more com­mand­ing au­ral pres­ence.

Only Sony could have cre­ated the A1 BRAVIA OLED

De­sign and per­for­mance are two key qual­i­ties that Sony was, and with in­no­va­tions like the Acous­tic Sur­face and One Slate, con­tin­ues to be known for. Only Sony could have el­e­vated the OLED TV into a work of art.

The Sony A1 BRAVIA OLED 4K UHD TV is avail­able in 65 and 55-inch ver­sions.

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