Meet Our Judges

Simply Her (Singapore) - - Great Hair -

Alvin Foh, se­nior stylist from Ur­ban hair by Gin rich There’s never a dull day for the soft­spo­ken hairstylist of 19 years, whether he’s do­ing trims or to­tal hair trans­for­ma­tions for his clients. This hum­ble hair maestro is highly rec­om­mended on on­line beauty fo­rums for his cuts and per­son­able ser­vice. He is al­ways keen to share his knowl­edge and gets ex­cited when he dis­cov­ers new prod­ucts.

Ash­ley Soh (right) and Diana Goh, founders of Blow + Bar With a com­bined 15 years in the hair and beauty in­dus­try, Ash­ley and Diana un­der­stand that your hairstyle makes a big first im­pres­sion. Their team of ex­perts of­fers mainly blowouts, and can also give you a full groom­ing ses­sion with a man­i­cure and makeup. To date, their hair­styl­ists have done more than 3,000 blowouts and up­dos!

Celia Tham, founder of Bloc+ Celia’s eyes light up when you talk to her about hair. She spent seven years as a trainer in Kuala Lumpur, Malaysia, then be­came an ed­u­ca­tion man­ager on hair prod­ucts in Sin­ga­pore. Th­ese days, you’ll find her work­ing her scis­sors at her salon, and also do­ing ed­i­to­rial and com­mer­cial work.

Michael Chiew, lead­ing stylist with Hair loom He taught hairstyling tech­niques for two years be­fore be­com­ing a fully fledged stylist. Michael has had over 12 years’ ex­pe­ri­ence, and en­joys cre­at­ing trans­for­ma­tional looks for his clients. He has done many ed­i­to­rial shoots for lo­cal and re­gional mag­a­zines, and worked on the Vi­dal Sas­soon cam­paign ear­lier this year.

Sam Chok, as­so­ciate di­rec­tor of Chez Vous The bub­bly hairstylist has been in the business for 12 years, but he doesn’t rest on his lau­rels. He keeps him­self up­dated with cour­ses by Vi­dal Sas­soon and Red­ken, and was even se­lected to be a Se­nior Red­ken Ex­pert. The proud new fa­ther of one is al­ways more than happy to share what he has picked up along the way.

Si­mone Wu, beauty ed­i­tor Sim­ply Her’s res­i­dent beauty ed­i­tor has spent more than nine years test­ing hair prod­ucts on the job, look­ing out for the best ones. While she en­joys dis­cov­er­ing value-for-money prod­ucts that per­form bril­liantly, she also loves to in­dulge in lux­ury for­mu­las that trans­form a daily rou­tine into a pam­per­ing rit­ual.

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