The secret behind the success of Azimut Benetti lies in the family-like culture within the company cultivated by its owners
The reason for the success of one of the world’s largest yacht builder, Azimut benetti Group, arguably lies in the family-like culture cultivated within the company by its owners. Chong Seow Wei finds out more at this year’s Azimut Benetti Yachting Gala in Puglia, Italy
he first time i felt the familial ties that Italian yacht company Azimut Benetti Group so greatly prided itself on having was within the halls of the Castello Carlo V in the quaint seaside town of Monopoli in Puglia, Italy. The palpable sense of community almost outshined the stunning beauty of the 16th-century castle, which had been booked out by the family-owned company for the welcome cocktail reception of its signature annual event, the Azimut Benetti Yachting Gala in June.