Be Color Nitro­genated Ker­atin


Singapore Women's Weekly (Singapore) - - HAIR AWARDS -

While we may love to colour our hair in line with the lat­est trends, chem­i­cals from hair dyes and bleach can strip our tresses of pre­cious mois­ture, leav­ing them dr y and brit­tle. Be Color's pro­fes­sional line of hair care prod­ucts use caviar, ker­atin and col­la­gen to bring back your hair's lus­tre. Ker­atin re­stores hair fi­bre's lost protein, in­te­grat­ing per­fectly into hair fi­bres while re­pair­ing and re­str uc­tur­ing them. Col­la­gen re­vi­talises hair, while caviar (a luxur y com­po­nent in hair treat­ments) is uniquely ef­fec­tive in fight­ing hair de­hy­dra­tion. Be Color Nitro­genated Ker­atin re­stores en­ergy, body and tex­ture to chem­i­cally treated, de­hy­drated and stressed hair, with­out leav­ing it feel­ing sticky or weighed down. Its film­ing and com­pact­ing ac­tion elim­i­nates frizz, while re­gen­er­at­ing the en­tire hair shaft for a more nat­u­ral and last­ing hold. Spray evenly over most­ly­dried hair, then com­plete with styling. At $60 (150 ml).

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