ALL-ROUNDER TO STRETCH YOUR DOLLAR
THE NEW BRIDGESTONE ECOPIA EP300 DELIVERS HIGHER FUEL EFFICIENCY, SUPERIOR GRIP AND GREATER DURABILITY.
Drivers have always wanted a tyre that helps reduce their running costs. But many ecofriendly tyres that can accomplish this usually do so at the expense of roadholding and wet weather grip.
Bridgestone’s latest ECOPIA EP300 tyre, however, delivers everything that motorists want – without any compromises. At the core of the ECOPIA EP300 is Bridgestone’s cutting-edge compound, NanoPro-TechTM, which not only improves wet grip, but lowers rolling resistance as well.
How exactly did Bridgestone deliver all these advantages? Let’s take a closer look at the ECOPIA EP300 and find out.
Energy loss in a tyre causes it to have a higher rolling resistance. This means that it takes more power to turn the driven wheels, which in turn causes your engine to work harder and use more fuel. To minimise energy losses, Bridgestone added high-dispersing silica to the ECOPIA EP300’s natural-synthetic compound, thereby increasing the contact area between the silica and polymer. The result? The Bridgestone ECOPIA EP300 helps you save up to two litres of petrol for every tankful of fuel*.
SUPERIOR WET GRIP
Frequent thunderstorms are something that local motorists have to deal with. And we all know that wet roads mean less traction and longer braking distances. To deal with these issues, the ECOPIA EP300 has an optimised crown shape so that the treads have more even contact pressure with the road. The rounded rib edges also enhance stiffness to better resist lateral forces, thereby further improving handling. In a braking test from 80km/h, the stopping distance on a car equipped with Bridgestone’s new ECOPIA EP300 tyres was 1.27m shorter compared to the same car with Bridgestone ECOPIA EP200 tyres*.
Now, 1.27m might not seem like a lot on paper. But in the real world, 1.27m could mean the difference between a fender bender and a more serious collision.
GOING THE DISTANCE
The longer a tyre’s service life, the more value you get for your money.
For added durability, the Bridgestone ECOPIA EP300 has an optimised and more symmetrical tread pattern. It has a deeper lug depth, too. The newly designed tread pattern also gives the Bridgestone ECOPIA EP300 a more uniform wear rate. Even as the tyre reaches the final stages of its service life, you can be assured that it will continue to perform until it is finally replaced.
So, when it’s time to change your tyres, the smart money is on the Bridgestone ECOPIA EP300. It offers reassuring grip and superior braking performance, especially on wet roads. Best of all, the ECOPIA EP300 is able to deliver these improvements without compromising ride comfort or causing higher noise levels, making it the perfect tyre for today’s drivers who want it all. The Bridgestone ECOPIA EP300 is available in 21 different sizes, from 15-inches to 17-inches. Each tyre is priced from $120 to $188. Contact your authorised Bridgestone dealer for more details.
*These tests were conducted using a Toyota Camry 2.0 with 215/60 R16 tyre sizes.