De­signer spot­light

One of Jo­han­nes­burg’s lead­ing in­te­rior de­sign­ers, Tessa Proud­foot, will be in the spot­light

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PROUD­FOOT is one of only a hand­ful of South African de­sign­ers to be awarded the priv­i­lege of be­ing in the Decorex De­signer Spot­light. The op­por­tu­nity means a pre­mium stand at the ex­hi­bi­tion en­trance, plus un­par­al­leled pub­lic­ity. This de­signer ex­hibit has be­come one of the high­lights of SA’s lead­ing dé­cor, de­sign and life­style ex­hi­bi­tion.

Tessa Proud­foot has elected to use Decorex Joburg to launch her new fab­ric range, a se­quel to her first col­lab­o­ra­tion with St Leger and Viney three years ago. The range will again fea­ture Tessa’s sig­na­ture colour Inky Sea, but also in­cludes other classics, such as Pale Wheat, Ele­phant’s Breath and Char­coal. There are also ad­di­tions — Labrador, Eu­ca­lyp­tus and Don­key Brown — all in overblown flo­ral and graphic pat­terns. The col­lec­tion is printed on top-qual­ity linens in Italy and the UK but at com­pet­i­tive prices.

Decorex Joburg vis­i­tors will be the first to see the new Tessa Proud­foot col­lec­tion, a cel­e­bra­tion of colour, tex­ture and fine de­sign. The fab­rics will be in­cor­po­rated into Proud­foot’s dreamy blue and white in­stal­la­tion at the en­trance to Hall 5 at Decorex Joburg.

Proud­foot pays trib­ute to out­go­ing St Leger and Viney MD Gary Searle, say­ing he had played a vi­tal role in the cre­ation of the two fab­ric col­lec­tions.

“Gary is tremen­dously so­phis­ti­cated. He’s got in­nate style and good taste — he just knows when some­thing is right and it is his dis­cern­ing … eye that pro­vided the grav­i­tas of this col­lec­tion.”

In col­lab­o­rat­ing on a lo­cally de­signed but in­ter­na­tion­ally man­u­fac­tured fab­ric col­lec­tion, Proud­foot and Searle agreed that not ev­ery­one has the bud­get that al­lows for the in­clu­sion of im­ported linens such as those pro­duced by Ralph Lau­ren, Lizzo and Zof­fany in their in­te­ri­ors. But by tak­ing lo­cal de­signer Tessa’s de­signs to the same English mill, it has been pos­si­ble to pro­duce a world-class fab­ric for less than R1,000/

The col­lec­tions cel­e­brates both con­trast, with clas­sic pais­ley de­signs teamed with over­sized flo­rals and su­per­sized hounds tooth and polka dots.

She is most proud of an un­ex­pected don­key-brown flo­ral in the new col­lec­tion, as well as a golden print named af­ter her Labrador Is­abella.

Decorex SA GM of events and exhibitions, Sian Steyn, said Decorex Joburg is de­lighted that a de­signer of Tessa Proud­foot’s cal­i­bre has ac­cepted the in­vi­ta­tion to de­sign and cu­rate the Decorex De­signer Spot­light in­stal­la­tion at this year’s show –—and that St Leger and Viney have cho­sen to use Decorex Joburg as the plat­form to launch Tessa Proud­foot’s new fab­ric col­lec­tion.

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