The truck of the year
THE new Iveco Stralis HiWay, the heavy-duty truck of Iveco, has won the International Truck of the Year award 2013, the annual trophy of the 25 leading commercial vehicle magazines in Europe for the truck that, according to the jury, “has made the greatest contribution to road transport efficiency from several different perspectives including fuel economy; safety; driveability; comfort; and a low-environmental footprint”.
The award was presented at the 64th edition of the IAA Hanover commercial vehicle show.
“We are proud of this award. The new Stralis sets a benchmark in efficiency, quality and value for the customer. The vehicle is a true showcase of our revamped company strategy of being close to our customers, delivering excellent products,” said Alfredo Altavilla, Iveco CEO.
Stralis Hi-Way secured the title with a total of 138 votes, despite fierce competition.
Announcing the award at the show, Truck of the Year award chairman Gianenrico Griffini told the industry: “Iveco has delivered a stateof-the-art heavy-duty, long-haul truck with an innovative engine solution and advanced telematics that will make a contribution to lowering the total cost-of-ownership for Europe’s truck operators.”
Brian Weatherley, UK jury member on behalf of Commercial Motor magazine, said: “Today’s truck operators continue to face an up-hill battle against rising costs, particularly with the price of fuel. Iveco’s focus on reducing the total cost-ofownership with the new Stralis HiWay will not go unnoticed by those UK road hauliers looking for ways to retain what tight margins they currently achieve.”
The jury members collectively felt that the truck’s lower fuelconsumption is naturally welcome in the marketplace, whilst the Hi-eSCR engines provide longer service intervals to ensure the new flagship can spend more time out on the road earning money for its owner.
Weatherley also said: “Having looked hard at new Stralis Hi-Way, I’ve been impressed by Iveco’s holistic approach to cutting the cost of ownership. However, it has also ensured the needs of today’s longhaul drivers have not been forgotten either. Thanks to the Stralis Hi-way’s completely-revised cab interior, drivers will enjoy a comfortable, practical and safe environment.”
The features of the new model are the significant reduction in total cost of ownership and the proprietary catalytic reduction system HIeSCR, developed by FPT Industrial.
Combining the quality of the product with a range of integrated services, Iveco claims that the new generation can achieve a reduction in total cost of ownership of up to 4% (European figure) on an international mission over an average distance of 130,000km, for four years.
The new Stralis is produced in the Iveco plant in Madrid and will be launched in SA at the Johannesburg Truck and Bus Show next year.