Fi­nally, you can dress like Yeezy too

CityPress - - The Good Guide -

We’ve all seen the so­cial-media im­ages of Kanye West and Kim Kar­dashian’s celeb friends and fam­ily wear­ing a pair of the Adi­das orig­i­nal Yeezy Boost 350 ahead of the global re­lease, but – thank­fully – the shoe is now in South Africa.

Re­leased glob­ally yesterday, the Yeezy Boost 350 is com­posed of beau­ti­ful yet sim­ple ma­te­ri­als, which the global ap­parel brand says speaks to West’s am­bi­tion to cre­ate a clean, mod­ern, ef­fort­less tem­plate for footwear and ap­parel.

Largely seen as Adi­das’ an­swer to the Nike Roshe shoes, which have been suc­cess­ful in a va­ri­ety of colour op­tions, in­clud­ing the Flyknit wo­ven ver­sion, the Boost 350 comes en­tirely in Adi­das’ Primeknit, which is a ma­te­rial in­tended to fit the wearer like a sec­ond skin. The shoe is part of a col­lab­o­ra­tion be­tween West and Adi­das on a col­lec­tion of shoes and ap­parel called Yeezy Sea­son 1.

The first Boost boot re­leased by West this year sold out world­wide in record time, so if you want a pair of Yeezy kicks, you’ll have to move quickly. – Gugulethu Mhlungu

The Yeezy Boost 350 is avail­able from Shelflife in Cape Town and AREA3

in Braam­fontein, Joburg, for a rec­om­mended re­tail price of R2 999. To find out more about the col­lab­o­ra­tion,

visit adi­das.com/kanye

KANYE COU­TURE

The Yeezy Boost 350 is fi­nally avail­able in SA

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