NO LAUGHING MATTER
Wonder why studios keep churning out comicbook movies?
The plethora of Marvel and DC comic-book movies we’ve been seeing is about studios retaining intellectual property rights and very little about creativity, or even viewer demand. When a studio buys into the intellectual property rights of say, Spiderman, a contract caveat stipulates they must keep producing films on this character, or they will lose their licence to it.
This is why you might see sequels – or quickly produced, cheap sequels when viewers did not seem to ask for them – for something like Wolverine. – Grethe Koen