Re­fresh your­self with Coke Stu­dio

CityPress - - News - – Gugulethu Mhlungu

The Tin Fac­tory in Kramerville, Sand­ton, played host to the Coke Stu­dio launch on Thurs­day night.

Hosted by Cape Town’s KFM af­ter­noon-drive host Rob Vem­ber, guests got a sneak peek of the new 16-week show.

It will team up two top South African mu­sos and also fea­ture some new tal­ent.

Sharon Keith, mar­ket­ing di­rec­tor of Coca-Cola South­ern Africa, said: “Coke Stu­dio is not a tal­ent show. There won’t be public vot­ing, but you will get to see 32 songs be­ing cre­ated.”

The show will start to­mor­row and Keith says it is un­like any­thing on our TV screens.

Artists from vastly dif­fer­ent gen­res and back­grounds pair up, fuse their styles and come up with a new track in just three days. The en­tire process, from start to fin­ish, is caught on cam­era, giv­ing au­di­ences a look at how the mu­sic is made.

View­ers can watch their favourite mu­si­cians in ac­tion, see the be­hind-the-scenes drama and, most im­por­tantly, lis­ten to each artist per­form their fu­sion track for the first time.

Artists in­volved in­clude 37mph, who worked with Lelo; Flex Boo­gie with Fight Night; Kabomo with Mpumi; and Mi Casa with Cassper Ny­ovest.

Other artists in the se­ries are Oliver Mtukudzi and the Ma­hotella Queens.

It was a low-key but fun event in the ware­house-type venue, where a se­lect num­ber of guests min­gled and nib­bled on canapés, and en­joyed a well­stocked bar.

Coke Stu­dio will air on e.tv ev­ery Mon­day at 8.30pm.

Singer and dancer Bu­siswa

Mpumi (left) and Michaela Stengel

PHOTOS: LUCKY NXUMALO

Rap­per Riky Rick

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