CAN YOU WEAR IT LIKE
range for clothing retailer H&M that’s chic, hella dapper and affordable. This campaign is the latest in the Modern Essentials selected by David Beckham range. Each season sees Becks select his favourite pieces from the Modern Essentials menswear collection at H&M, creating a wardrobe of updated staples and new classics that men can rely on throughout the season.
Beckham says he always enjoys choosing pieces for H&M, as it’s a chance to see how he can update his wardrobe and keep up with ever-evolving menswear trends: “For me, it’s all about style and those pieces you know will immediately help you look your best. I know there are men like me around the world who love to refresh their look each season.”
This new essentials collection has taken into consideration how important sportswear and casual wear have become for men today. “Tailoring is still the ultimate,” says Becks, “and there are some great suits in this collection – but pieces like zip-up jackets and sweatshirts are becoming just as important and can look just as sharp.”
His favourite piece? The navy zip-up jacket, as it’s something every man should own.
“It’s so easy to wear, and I love how it has the heritage of a great menswear piece but is also really new and modern.”
This range is all about understated elegance for brothers who don’t want to necessarily grab your attention – but if you so happen to look in their direction, you’ll be sure to remember them. Available at the H&M Sandton City and
V&A Waterfront stores
The slim blazer – R749
A MUST-HAVE A CLASSIC The polo shirt – R229