Blogger and stylist Lulama Wolf and Mr Noirwave himself, the musician Petite Noir (who recently did his first show in South Africa at the Cape Town Electronic Music Festival), have lent their cool to the latest local Adidas Originals Tubular Spring/Summer 2016 lookbook.
The brand says of the two creatives: “Our influencers [Wolf and Noir] belong to the next generation of global cultural creators. They steal from the past to create the future, pushing the worlds of fashion, art, film, music, and design into bold new territory.”
Shot by film maker and lensman David East, Lulama and Noir look supercool in and around Jozi while wearing the latest iterations of the Adidas Tubular collection, which comes in a muted but fun palette of predominantly white, black and grey, with a splash of lumo orange and army grey. The red sports luxe dress Lulama wears is one of the best items from the collection. Tubular SS16 is available at Adidas Originals stores, select retailers and at
RED HOT Lulama wears a red sports luxe dress from the new collection
CITY SLICKING The lookbook was shot in different parts of Jozi