GROWTH OF THE BIG BRANDS

CityPress - - Business -

Fast-food restau­rants have ex­panded mas­sively since 2004, but the per­for­mance of in­di­vid­ual fran­chise sys­tems has been un­even.

. Gold Brands’ Ch­esa Nyama is tar­get­ing 320 out­lets this year and al­ready has more than 300, it re­cently said.

. KFC, the sin­gle-largest take­away brand, had about 400 out­lets in South Africa a decade ago, ac­cord­ing to the re­search firm Euromon­i­tor. That has grown to 771.

. Fa­mous Brands’ Steers grew from 296 to 538 out­lets. De­bonairs, owned by the same group, went from 167 to 431.

. King Pie, owned by Mve­laserve and Bid­vest, went from 268 to about 280, show­ing lit­tle growth.

. Chicken Licken has ev­i­dently stag­nated too, with about the same 255 or so stores to­day as it had a decade ago.

. McDon­alds had 89, which has grown to 215.

. Taste Hold­ings has ac­quired and ex­panded its port­fo­lio of about 500 shops since 2004. Its Fish & Chip Co did not yet ex­ist, but now, with its other low-in­come brand Ze­bro, it has 315 out­lets.

. Taste’s Domino’s Pizza brand will soon ab­sorb the St Elmo’s and Scoot­ers stores to have a na­tional net­work of about 120 stores.

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