They made a suc­cess of their dreams

CityPress - - Business - PENE­LOPE SHANDLALE busi­ness@city­

Four years ago, two broke en­trepreneurs de­cided that their dreams, pas­sion and con­fi­dence in their abil­ity to be­gin a cor­po­rate ser­vices com­pany were enough to make a suc­cess­ful go of it.

Luther Mochabe and Zwanga Mabaya (both 24) said that in 2013 they lit­er­ally only had enough money to reg­is­ter Ventso Group.

How­ever, given their per­se­ver­ance, to­day they can list big names such as Ned­bank, Ster-Kinekor, Transnet and Lancôme as some of their clients.

Ventso spe­cialises in put­ting the cor­po­rate iden­tity of its clients on items such as clothes and cor­po­rate gifts, as well as or­gan­is­ing cor­po­rate events and sup­ply­ing sound and media equip­ment as well as por­ta­ble toi­lets for open-air events.

Mochabe, managing di­rec­tor, said his ad­vice to en­trepreneurs who dream of start­ing their own com­pa­nies is to ex­e­cute their ideas, to be con­sis­tent and to do it with con­fi­dence. “And be pre­pared to of­fer up your time.” Ventso Group is an en­ter­prise that is fully black-owned and man­aged, op­er­at­ing out of Wood­mead in Jo­han­nes­burg.

Mochabe man­ages the depart­ment that deals with cor­po­rate im­age build­ing and Mabaya plans and han­dles cor­po­rate events.

The eight other em­ploy­ees each have a spe­cific depart­ment that they are re­spon­si­ble for.

Mochabe, from Pha­l­aborwa, said he and Mabaya, from Venda, met each other through a mu­tual friend.

In 2012, Mochabe be­gan with a di­ploma in busi­ness management and en­trepreneur­ship at Var­sity Col­lege, but said he gave up his stud­ies to fo­cus on the com­pany.

Mabaya ini­tially be­gan with a BCom (Law) qual­i­fi­ca­tion at the Midrand Grad­u­ate In­sti­tute but later de­cided that he wanted to at­tend the “school of life” as an en­tre­pre­neur.

The two en­trepreneurs say their big­gest chal­lenge was con­vinc­ing the market that Ventso re­ally could de­liver an ex­cel­lent service.

“It started as some­thing small. As far as I can re­mem­ber, we sup­plied 20 shirts for the Tsh­wane metro by ba­si­cally sow­ing an em­blem onto them,” said Mabaya.

Shortly there­after the two re­ceived a ten­der worth R30 000.

“I’m very happy with the progress we’re mak­ing but there is still a lot to be done. Pas­sion al­ways re­mains the key to over­com­ing dif­fi­cul­ties. A com­pany can’t reach its true po­ten­tial with­out pas­sion and faith.”

He said that, as a small com­pany, their pro­mo­tions budget is lim­ited and they have been re­ly­ing on so­cial media mar­ket­ing as well as on clients rec­om­mend­ing them to other po­ten­tial clients.

Good time management is in­cred­i­bly im­por­tant, said Mochabe.

“If you man­age your time well, 24 hours is enough to get things done. The com­pany does de­mand a lot of late nights, but it’s worth it.”

As a re­sult of the fact that they did not have much cap­i­tal when they be­gan, the growth process has been slow.

“But the lessons that you learn are price­less. Like being pa­tient, be­liev­ing in your­self and per­se­ver­ing.

“The only mis­take we made was that we didn’t start with this ear­lier.”

VEN­TUR­ING HIGHER Zwanga Mabaya and Luther Mochabe, founders of the Ventso Group that is a black-owned and man­aged com­pany born out of in­tu­itive busi­ness knowl­edge and first-hand ex­pe­ri­ence in the field

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