TEACHES YOUR KIDS ABOUT MANAGING MONEY, CAREERS
A unique children’s educational facility, KidZania Johannesburg, will teach kids how to live in the ‘real’ world and learn how to budget and invest, writes
If your children are uncertain about what career path they want to follow and need help in learning how to manage their money, there will soon be an educational facility that will help them to do just that.
Alpha Investment Group, a 100% black-owned investment holding company, is set to invest approximately R400 million to bring KidZania to South Africa.
KidZania is a children’s educational city that will be located in Fourways Mall and is set to be launched in December this year. Through KidZania, children will be able to interact in a replica of an urban commercial ecosystem – approximately 8 000m2 – complete with streets, buildings, a transport system and a fully functioning economy. Through realistic role play, children up to the age of 18 will learn about different careers, the inner workings of a city and the concept of managing money.
“For example, Standard Bank will teach kids around retail banking, while Nedbank will put together an investment centre that will teach kids how to invest and the risks associated with it. KidZos is the currency within KidZania. Children will also be able to earn KidZos for the type of activities that they do within KidZania. This will teach kids how to work and live in a real economy,” says David Ngobeni, founder and CEO of Alpha Investment Group.
The launch of KidZania Johannesburg expands the franchise’s footprint to 20 countries globally. There are currently 24 operating facilities, with 12 under construction. South African industry partners who have signed memorandums of understanding with KidZania Johannesburg include Standard Bank, Nedbank, Absa, DRA, PAR, McDonald’s, Jacaranda FM, Nelson Mandela Children’s Fund, Pritt (Henkel), Clinix, Papachinos, Mugg & Bean, Milky Lane, Mike’s Kitchen, Chip ’n Dip, Krispy Kreme, Spar, BiC, FedEx and Proudly South African, to name but a few.
Visitors will enter the city through an airport that has a Boeing 737 mounted above it, which will be moved into the site by mid-April next year. Children will then receive a boarding pass, a city map, 50 KidZos and a GPS-equipped security bracelet to ensure safety. The bracelet is paired with one given to the adult who brought them – and only that adult may leave with them.