Ad­vice: on­line sell­ing

They’re a great way to sell the white ele­phants clut­ter­ing your home – or to save money by buy­ing qual­ity used items on­line

DRUM - - Contents -

IF YOU’RE new to the game, there are a few things you should know about us­ing sites where you can buy and sell sec­ond­hand goods. Check out these top tips for trad­ing in cy­berspace.

Found some­thing you like on a sec­ond­hand site? Take a look at the seller’s other ads be­fore you make an of­fer. You can do this by click­ing on their name and look­ing at the ads they’ve posted to the site.

Their pre­vi­ous ads should give you a good feel for their rep­u­ta­tion and whether they’re sell­ing as an owner or trad­ing as a dealer. If they’re trad­ing as a dealer there’ll be a mark-up.

Make sure the item you’re in­ter­ested in (or the one you’re ad­ver­tis­ing) is be­ing ad­ver­tised at a fair price.

Take a look at other ads for sim­i­lar items and get an idea of the go­ing rate, but be sure to take the con­di­tion of your item into ac­count when com­ing up with a fig­ure.

Don’t be shy to make a cheeky of­fer when you’re buy­ing some­thing. This can be es­pe­cially ef­fec­tive when you’ve seen the same ad re­peat­edly. The price might even have been re­duced, in­di­cat­ing an ur­gency to sell, so strike while the iron is hot.

If you’re the one sell­ing, be pre­pared to take of­fers – don’t be too rigid with your prices.

When sell­ing, re­post your ad daily. In the same way you prob­a­bly don’t dig deeper than page three of ad list­ings, you can’t ex­pect po­ten­tial buy­ers to find your out­dated ads. Each morn­ing go to your pro­file, delete your ad, and post it again so that it’s on page one for all or most of that day.

To make re­post­ing easy, keep the pics on hand and copy the ad’s text into a doc­u­ment on your PC so you can copy and paste as needed.

Be strate­gic when it comes to post­ing your items – evenings and week­ends are a great time to list goods as that’s when po­ten­tial buy­ers have free time. If you want to make a quick sale, Fri­day is the best day to post your ad.

Post mul­ti­ple pics of what you’re sell­ing, show­ing dif­fer­ent an­gles of the prod­uct and up­load as many pic­tures as you’re al­lowed.

In the de­scrip­tion box list all pos­si­ble de­fects to avoid dis­ap­pointed buy­ers – don’t for­get they’re go­ing to ex­am­ine the goods in front of you any­way.

You can also use that space to in­spire a buyer with ideas of what they can do with your item (for ex­am­ple, you can ex­plain that an ot­toman can also be used as a cof­fee ta­ble).

If pos­si­ble, al­ways meet a per­son face to face when it comes to trans­ac­tion time. Take someone with you and meet in a pub­lic place or, if the per­son needs to come to your home, make sure you’re not alone.

If you can’t trans­act with cash and need to ac­cept an elec­tronic pay­ment, phone your bank or check your in­ter­net bank­ing state­ment to make sure the money is safely in your ac­count be­fore hand­ing over the goods.

Newspapers in English

Newspapers from South Africa

© PressReader. All rights reserved.