28E CAPITAL PRIDES ITSELF on being a boutique brokerage with offerings that cater for clients from novices to sophisticated investors. However, it caters particularly well for sophisticated active day traders. CFDs and all derivative instruments listed on Safex are offered.
Specialised online platforms are available to clients, enabling them to programme their own trading algorithms. The firm is also making efforts to reach out to young savers. It has introduced the 28E Satrix savings plan with no administration fees, allowing savers to invest small monthly amounts. It has also recently cut its brokerage for online clients to 0.35%.
28E Capital uses pair-trading ideas to deal with market conditions — in our opinion the most valuable way to do CFDtype trades. The firm also came out as the top-ranked CFD provider in the awards.
28E Capital’s clients are generally very satisfied and it is the winner of the People’s Choice award, which is based solely on client feedback. Altogether 55% of clients have a dedicated broker who assists them with trading and 67% reckon their broker’s service has improved over the past year. More than half of the firm’s clients believe they receive excellent value for money.