SAN­LAM PRI­VATE WEALTH/iTRADE

Financial Mail - Investors Monthly - - Cover Story -

OVER THE PAST YEAR San­lam Pri­vate Wealth and San­lam iTrade have been in­te­grated, with the aim of pro­vid­ing clients with a more seam­less ex­pe­ri­ence.

The Pri­vate Wealth side fo­cuses on ad­vice and pro­vides clients with risk anal­y­sis and com­pre­hen­sive fi­nan­cial plan­ning. On­line trad­ing is con­ducted through iTrade, which uses Sword­fish and Iress’s PerFIX plat­form for de­riv­a­tives trad­ing.

The firm’s tar­get market is tra­di­tional in­vestors. These clients are taken through a rig­or­ous risk and suit­abil­ity as­sess­ment process. Clients are then matched to one of San­lam’s model port­fo­lios. Be­spoke ser­vice is guar­an­teed.

Day traders have ac­cess to a ded­i­cated de­riv­a­tive desk that ser­vices clients trad­ing in lever­aged prod­ucts. These in­clude in­dex fu­tures, sin­gle stock fu­tures, CFDs, IDXs, cur­rency and in­ter­est rate fea­tures. Reg­u­lar trad­ing ideas are pro­vided and ev­ery branch has a de­riv­a­tive spe­cial­ist who deals with nondis­cre­tionary clients.

Clients with more com­plex needs have ac­cess to tax and fidu­ciary ser­vices and port­fo­lio man­agers. San­lam also pro­vides scrip lend­ing and bor­row­ing fa­cil­i­ties, which pro­vide equity re­lease. Tax-free sav­ings ac­counts have been in­tro­duced.

The firm places a high pre­mium on ex­ten­sive ad­vice and came sec­ond in the Top Ad­vice Bro­ker cat­e­gory, but falls a bit short on value-for-money rat­ings. Clients ex­press high lev­els of sat­is­fac­tion.

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