A focused architecture of schools
Face-to-face tuition in small classes.
REGARDED AS THE BENCHMARK for private education in South Africa, Damelin combines theoretical learning with practical application to provide skills-based education that equips graduates effectively and appropriately for the job market.
“Each student receives face-to-face tuition in small classes, with the emphasis on personal attention and support,” says Damelin CEO Vivienne Velthuis. “Each student also receives career guidance and maximum interaction with co-learners.”
To ensure that education is relevant, Damelin places significant emphasis on employing academic staff that have ample experience of the industries or fields they teach in and sound and recognised academic qualifications. “Commitment and passion are essential,” says Velthuis.
Damelin has an excellent track record of more than 60 years. It was founded in Johannesburg in 1943 by Benjamin Damelin as a remedial school and has grown into the largest private education institution in southern Africa. Today Damelin has a footprint throughout SA’s nine provinces and comprises 14 campuses and 30 franchises.
Velthuis says that Damelin offers both full- and part-time courses through a focused architecture of schools: the School of Business and Management; School of Banking and Insurance; School of Leisure and Lifestyle; School of Media and Design Technology; School of Information and Technology; Faculty of Commerce and an Equestrian Academy. “Those brands are well recognised in SA.”
Damelin works closely with the Standards Generating bodies, Education and Training Quality Assurance bodies and the National Qualifications Authority (NQA) to ensure that programmes offered are relevant to the industry and meet the needs of employers. Programmes offered by the School of Media and Design Technology are accredited internationally with Edexcel.
Says Velthuis: “Damelin is one of the first private tertiary institutions to align with the NQF for both its Higher Education (HE) and Further Education Training (FET) programmes.”
Damelin aims to expand its market with FET and continue being the leader with regard to meeting the requirements of the NQF. “It will continue to provide quality education relevant to the industries and employers of SA and support the economy with effective skills training development.”
Damelin brand well recognised in SA. Vivienne Velthuis