Tailor-made for Africa
EDUCOR ENTERED Africa’s untapped private education market in September 2006 with its announcement that it had established a separate division to develop and provide tailor-made education solutions throughout the continent.
“As Africa’s leading provider of private education, Educor is strategically placed to tailor its existing brands and products to the specific needs of other African countries,” says Peter Lehner, head of the new division, Educor Africa. “In so doing, Educor will help fulfil a critical need for education and upskilling on this developing continent.”
The group had been exploring possibilities in Africa for more than two years, using three country selection criteria: infrastructure, accessibility and economic strength.
Says Lehner: “To date the division has conducted research in Angola, Botswana, Ghana, Mozambique, Namibia, Tanzania, Uganda and Nigeria. In its first agreement following those explorations, Educor Africa recently began providing courses to the National Open University of Nigeria, the country’s equivalent of Unisa, SA’s largest university.”
Several programmes have already been developed, including entrepreneurial, call centre agent and cellphone repair courses.
The division examines the educational needs of those highly diverse countries and adjusts its existing offerings into potential workable business models, says Lehner. “As with Educor’s SA operation, we’re able to offer distance learning, face-to-face education and blended learning – a combination of multiple approaches to teaching or learning that can be offered to corporates or individuals.”
In addition, Educor Africa offers educational consulting services, its expertise, course material and resources based on a region’s or partnership’s need.
Educor MD Hennie Louw says the problem in the past had been that education providers had expanded into Africa with a homemade solution, mostly developed in and for a developed market, that promised a lot but then quickly moved out. “The key to avoiding that is to identify the correct model for a particular country’s population.”