BIG MOVE FOR LITTLE JOHN LITTLE, former MD of Ogilvy Africa, has moved to the position of CEO for Africa at GroupM, the WPP global media company. SPURRED ON TO TRIUMPH A TELEVISION campaign for Spur – inspired by mystical stories like Harry Potter and Lord of the Rings – depicts a band of youngsters on a quest to retrieve a sacred crystal. On the way they have a number of adventures in fantastic landscapes. The ad was created by Young & Rubicam and Mars Productions. LOERIE APPOINTED H-FACTOR EVENTING AGENCY H-Factor has again been appointed to produce the awards ceremonies at the Loerie Awards, the premier annual event of SA’s advertising industry. McCARTHY APPOINTS MORRISJONES JOHANNESBURG agency MorrisJones has been appointed to handle advertising for the McCarthy dealership account, which includes McCarthy Call-a-Car and the company’s vehicle import division. The account has a budget of around R10m. It’s MorrisJones’s third account gain this year.