Saatchi global CEO for
SAATCHI & SAATCHI Worldwide CEO Kevin Roberts, one of the most influential men in the world of advertising, will be the guest speaker at next year’s AdReview Awards on 23 April. His address will cover the major trends in world marketing, couched in his own inimitable language.
The AdReview Awards evening culminates in the naming of the Ad Agency of the Year, along with awards for various catego- ries for regional and specialist agencies.
English-born Roberts moved with his family to New Zealand in 1989 and took up his New York position with Saatchi & Saatchi in 1997. Under his leadership, Saatchi & Saatchi has grown market share for 11 straight years and achieved outstanding success at the Cannes International Advertising Festival. In 2007 at Cannes, Saatchi New York was named global Agency of the Year.
Roberts has written a number of groundbreaking books about his vision for marketing: Peak Performance: Business Lessons from the