Dead­line looms

Finweek English Edition - - Advertising & Marketing -

THE DEAD­LINE for re­turn­ing ques­tion­naires and en­tries for AdRe­view is 16 Fe­bru­ary. So if you’re hop­ing to have a pres­ence in this must-read pub­li­ca­tion, pull fin­ger. If you miss the dead­line you may miss your chance to win, be­cause the judg­ing takes place just over a week later.

What can you win? Apart from the Ad Agency of the Year awards (in cat­e­gories and over­all) there’s The Baobab Award for ef­fec­tively main­tain­ing client re­la­tion­ships (spon­sored by IAS, an agency search and se­lec­tion ser­vice); there’s the PR Con­sul­tancy of the Year, spon­sored by Mon­i­tor­ing SA, a mon­i­tor­ing ser­vice that mea­sures your PR ex­po­sure in the me­dia; and there’s The Big Idea (spon­sored by Paarl Web), re­ward­ing the best-ex­e­cuted and planned mar­ket­ing idea through­out a range of me­dia. For full

de­tails of th­ese and other awards, please visit our ded­i­cated web­site www.adreview­club.co.za.

In an at­tempt to en­cour­age greater hon­esty in sub­mis­sions – and to en­sure im­par­tial­ity in the judg­ing – some new rules have been in­tro­duced. An elder states­man of ad­ver­tis­ing will be asked to over­see the process, to blow the whis­tle on false claims where pos­si­ble and au­dit the vot­ing.

Ques­tion­naires are avail­able on the ded­i­cated web­site.

To ad­ver­tise, please con­tact Tian Lieben­berg at 011 263 4744. For ed­i­to­rial, con­tact Tony Koenderman at tonyk@fin­week.co.za.

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