Rewards for radio
A NEW AWARD for the best radio ad campaign has been established for the AdReview Awards, with sponsorship by RadMark, a leading media marketing solutions provider. “We’re doing this in an attempt to encourage high standards in radio advertising,” says RadMark sales director Wayne Bischoff.
Details and entry forms are being emailed now, but if you don’t get one please email Poloko Mofokeng (firstname.lastname@example.org) and ask for a form. You can also download the forms at our dedicated website: www. adreviewclub.co.za.
Though sponsored by RadMark, the award will be judged by an independent judging panel set up by AdReview. Most AdReview awards are for professional and business performance by agencies. This breaks with tradition in that it’s a creative award.
Entry is easy: just send a CD recording of the campaign, accompanied by a simple entry form. The deadline is 28 February.
The AdReview Awards on 23 April acknowledge excellence in ad agencies. Sponsored awards are Media Agency of the Year (Ads24), The Baobab Award (IAS, the agency search and selection service), Public Relations Consultancy of the Year (MSA, an agency and advertising monitoring service), Gauteng Agency of the Year (Jacaranda FM)