NEW ME­DIA FRON­TIER

Finweek English Edition - - Online - By Simon Dingle

SOUTH Africans are in­creas­ingly turn­ing on­line for news and opin­ion. Dig­i­tal pub­lish­ing is see­ing de­cent growth and new sites are com­ing on­line in droves.

It seems two ma­jor trends are driv­ing the up­take: an in­crease in the use of mo­bile In­ter­net, and broad­band ac­cess in gen­eral.

When it comes to ex­ist­ing pub­lish­ers, Naspers-owned News24 leads the pack with a record 2 mil­lion unique read­ers per month. While this is still some­where off from the 4 mil­lion weekly read­ers of the Sun­day Times print edi­tion, for ex­am­ple, it does show that on­line pub­lish­ers are clos­ing the gap.

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