WHILE THE E300 SOUNDS

Finweek English Edition - - LIFESTYLE -

like a solid fuel-al­ter­na­tive op­tion, we wanted to see how its fea­tures mea­sure up against the BMW i3.

The big­gest dif­fer­ence is that the E300 is a hy­brid, while the i3 is an elec­tric ve­hi­cle (EV). The EV has zero emis­sions and is even quicker to 100km/h than the Mercedes (7.5 sec­onds) but there are a few trade-offs.

Top speed maxes out at a mod­est

150km/h. And charg­ing fa­cil­i­ties on all EV’s are al­most en­tirely ab­sent. The i3’s bat­tery needs six hours to reach a 100% charge. Its

range on a full charge is 160km, mean­ing this is never go­ing to be a fam­ily hol­i­day car.

How­ever, most of us use cars in the city, and in the ur­ban jam we tend to crawl at a pace far be­low our cars top speeds. Ac­cord­ing to BMW, the aver­age dis­tance driven daily world­wide is no more than 64km. But while the EV has ob­vi­ous prac­ti­cal value, the ques­tion that needs an­swer­ing is that while driv­ers may be ready to tran­si­tion to very ef­fi­cient hy­brids, is the EV a bridge too far for con­sumers right now?

Guy Kil­foil, BMW’s GM for Group Com­mu­ni­ca­tions, be­lieves elec­tric mo­bil­ity ad­dresses many of the ur­ban sphere changes that are driven by global so­cial, eco­nomic and en­vi­ron­men­tal changes. “Elec­tric mo­bil­ity is nec­es­sary to meet fu­ture statu­tory CO tar­gets,” he says.

BMW’s sell­ing point for the i-mod­els are the ul­tra light­weight car­bon fi­bre body, alu­minium chas­sis, bat­tery with good ‘range sta­bil­ity’ and low run­ning costs.

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