How to get RICHARD BRAN­SON to sub­sidise your hol­i­day


Finweek English Edition - - FRONTPAGE -

Areal bona fide bil­lion­aire of­ten owns her own pri­vate jet, a f leet of su­per cars, an is­land and a wine es­tate thrown in for good mea­sure.

In or­der to main­tain their life­styles, bil­lion­aires need to spend lav­ishly. As such, the ma­jor­ity of them own their own pri­vate get­away, in the form of a se­cluded and lux­u­ri­ous pri­vate is­land. Bil­lion­aire and Vir­gin founder Sir Richard Bran­son is no dif­fer­ent. How­ever, his is­land costs more than ours would, if we owned our own. Take a look at th­ese fig­ures:

Then you still have to ac­count for the costs of pu­ri­fy­ing wa­ter, boat­ing in food and drinks and trans­port­ing staff to and from the is­land.

How­ever, you too can have the same beau­ti­ful views and co­conut cock­tails for $60 000 per per­son per night. That shrinks to $2 000 per per­son per night if you bring 29 friends along. Savvy busi­ness­man Bran­son pro­vides peo­ple with the op­tion to ex­pe­ri­ence the ul­ti­mate lux­ury by rent­ing out his pri­vate es­cape in the Bri­tish Vir­gin Is­lands for ev­ery oc­ca­sion (i.e. wed­dings, va­ca­tions etc).

What about get­ting to your pri­vate is­land? A bil­lion­aire would f ly there with his pri­vate jet but it would cost him more than $4m for that plea­sure. You’ll do the same, but at a frac­tion of the price. In fact, it will cost you only in the re­gion of $14 000 to char­ter an en­tire plane from Mi­ami to the near­est land­ing strip on Necker is­land. Take ad­van­tage of one of the many ini­tia­tives that pairs you with empty seats on pri­vate char­ters and you will save con­sid­er­ably more.

If, how­ever, you find that a bit too steep for your lik­ing, there are other al­ter­na­tives. Closer to home, we present you with Graff De­laire Wine Es­tate in the Helshoogte Pass in Stel­len­bosch. Al­though it’s not on a trop­i­cal is­land sur­rounded by ocean as far as the eye can see, this ho­tel boasts one of the more spec­tac­u­lar views in the coun­try and an art col­lec­tion that both im­presses and inf lu­ences the art-buy­ing crowd. The cost per night is R28 000 for the Own­ers Lodge, which houses four guests. Thanks to Graff Di­a­monds founder Lau­rence Graff ’s im­pec­ca­ble taste, you can have your cake, and eat it too.

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