LES­SON NUM­BER ONE

Finweek English Edition - - INVESTMENT -

Brainware was only about hype as it bought up other com­pa­nies us­ing its ex­pen­sive script. Dig­ging back in the archives, I can’t find an ac­tual busi­ness strat­egy be­yond ‘grow as fast as pos­si­ble’.

IS TO SELL. Ide­ally, I should have sold when the stock was al­most 600c (R300 con­sol­i­da­tion ad­justed), but heck, even miss­ing that, there was plenty of time to sell at a great profit or at least at break even.

IS TO NEVER PUT YOUR HEAD IN THE SAND AND HOPE THE PROB­LEM WILL GO AWAY.

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