Time for David to to Goliath
A new platform aims to bring together start-ups and corporates to the benefit of both and their customers. mers.
Start-up businesses have several advantages over larger, stayed companies: agility, autonomy and greenfields are just some. However, networking can be a challenge for new organisations. Connecting with the right partners, both big and small, is challenging, as is finding the right talent to drive the business forward. A new initiative tackles this problem and aims to become the de facto network for modern entrepreneurs and businesses.
EntrepreneurCountry describes itself as “a global online discovery platform that enables Digital ‘Davids’ to profile themselves and connect with Corporate ‘Goliaths’ to unlock value and opportunities through their respective strengths”.
Amit Pau, CEO of Ariadne Capital and director of EntrepreneurCountry, expands on the David and Goliath analogy.
“In the past David and Goliath had d to f ight. Goliath would try to crush h David and David would try to disrupt Goliath. Now David and Goliath have to dance together,” he told Finweek.
Pau says that disruption is rife e through business model innovation n combined with technology.
“The power of the Entrepreneur- Country platform is its ability to unlock k huge potential, acting as a catalyst for r digital start-ups to engage with their corporate counterparts to co-create opportunities leveraging each other’s strengths.”
The platform also enables connecting venture capitalists to entrepreneurs. This bit is particularly exciting for South Africa where there are no real venture capital (VC) players. The hope,