2. Keep the product goal top of mind.
Daniel Marcus, founder of Magnetic (online business management platform): One of the biggest lessons I ’ ve learnt in the tech/ internet space as an entrepreneur is ensuring that you keep your product goal top of mind, and make every decision with that goal in mind. It’s very easy to get caught up in making your early customers happy by saying yes to every request.
The problem with this is that daily requests from clients take up a lot of time, and they distract you from your end goal. It’s important to keep customers happy, but it’s also important that they understand your product goal – if they do, then they won’t mind being told no to certain requests.