HAY­LEY PARRY

Finweek English Edition - - TOP WOMEN -

CO-FOUNDER OF THE MONEY SCHOOL Parry co-cre­ated The Money School, a fi­nan­cial ed­u­ca­tion busi­ness. She has busi­ness qual­i­fi­ca­tions from the Univer­sity of Johannesburg and Jönköping In­ter­na­tional Busi­ness School in Swe­den. Parry co-founded spe­cial­ist min­ing news web­site Min­ingmx.com, which was sold to what was then FinMe­dia24*, with David McKay. She worked as pub­lisher for FinMe­dia24’s dig­i­tal fi­nan­cial media ti­tles be­fore be­ing ap­pointed head of the dig­i­tal di­vi­sion for Me­dia24 De­vel­op­ing Mar­kets. I was in­cred­i­bly lucky to meet with David McKay early on in my ca­reer. He wanted to start an online min­ing news site and needed some­one to work with him. He took a chance on me. He said if we couldn’t make a profit within three months I’d be out of a job. If we did make a profit, he’d make me a share­holder in the busi­ness. He was true to his word. We had a lot of fun build­ing and grow­ing one of the very few prof­itable stand­alone news sites at the time. That break set me up both pro­fes­sion­ally and fi­nan­cially and I’ll al­ways be grate­ful to him for that. The first was when I had to work out my two-year earn-out af­ter selling Min­ingmx. I had a steep learn­ing curve dur­ing the tail end of that pe­riod when there was a sig­nif­i­cant man­age­ment restruc­tur­ing at very se­nior lev­els of the group busi­ness and it ma­te­ri­ally im­pacted our work­ing en­vi­ron­ment. Sim­i­larly, I was com­pletely blind­sided when I was re­trenched when I was three months preg­nant. To any­one con­sid­er­ing start­ing their own busi­ness, I al­ways rec­om­mend hav­ing your first cus­tomer lined up, if not al­ready on the books, be­fore jump­ing ship from your ex­ist­ing job into your new ven­ture. If you have an idea but aren’t sure where to start, Noah Ka­gan of Ap­pSumo has a great step-by-step guide to start­ing a R10 000-a-month busi­ness in one week­end.

ANY AD­VICE FOR THOSE WHO WANT TO MAKE IT IN YOUR SEC­TOR?

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