Not just for kids any­more

Finweek English Edition - - HOUSE VIEW - BY SI­MON BROWN

WE ALL KNOW Dis­ney and most of us (even those with­out kids) spend money that ends up in this cor­po­ra­tion’s bank ac­count via movies, theme parks, TV chan­nels and of course mer­chan­dise.

The stock has sold off some 20% in re­cent months on the back of con­cerns around Dis­ney- r un ESPN ( the US equiv­a­lent of Su­perS­port) and weaker prof­its from the unit.

But Amer­i­cans are as sports mad as we are and ESPN is the dom­i­nant player in that space – prof­its will bounce back.

More im­por­tantly, a se­ri­ously huge deal for Dis­ney is the Star Wars fran­chise it bought for $4bn (R53bn) last year. Star

Wars is the largest movie fran­chise in history and with a new se­ries of movies and a range of mer­chan­dise be­ing re­leased, Dis­ney will make prof­its that ex­ceed the pur­chase price in a short pe­riod of time.

Dis­ney is a New York-listed com­pany, so in or­der to buy, one would need a bro­ker­age ac­count that en­ables trans­ac­tions in the US. This is easy enough as many lo­cal bro­kers now have in­ter­na­tional of­fer­ings.

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