The timing for the Momsen brand was perfect. It was launched around the same time as -inch wheels. Almost everybody was riding 26-inch wheels at the time.
for someone else. I seemed to have reached the top of that ladder.
Where did you get start-up capital?
I saved up over the years. My wife and I also bought two adjoining plots in Port Elizabeth that we managed to sell for a really fair price in 2008. To keep costs low, I started small. We moved from a townhouse complex to a house in the suburbs where I turned the garage into a small warehouse and office.
How was the first year of business?
It was terrible. I fell off my off-road motorbike three months after starting the company and broke my leg, leaving me out of action for almost six months. Up until then it was a one-man-show. I was designer, marketing manager, sales assistant, receptionist, tea lady... Now I needed someone I could trust to go on the road and market my products.
We are based in Port Elizabeth. While the
Momsen’s race-ready full carbon 2018 VIPA RACE TWO model.