Vol­vo Cars re­ports re­cord sa­les in 2017

George Herald - Auto Dealer - - Auto Dealer -

Vol­vo Cars re­ports re­cord sa­les in 2017, as glo­bal sa­les ro­se 7% com­pa­red to 2016 with 571 577 cars in all re­gi­ons. Sa­les of the all-new XC60 and the 90-se­ries cars we­re the main per­for­mers, high­lig­hting the ef­fect of Vol­vo Cars’ in-hou­se de­ve­lo­ped sca­la­ble pro­duct ar­chi­tec­tu­re (SPA), a mo­du­lar vehi­cle ar­chi­tec­tu­re in terms of de­sign, techno­lo­gy and brand.

In the A­sia Pa­ci­fic re­gi­on, sa­les grew by a strong 20,9% on the back of a re­cord per­for­man­ce in C­hi­na, Vol­vo’s lar­ge­st mar­ket. He­re sa­les in­cre­a­sed 25,8% com­pa­red to 2016. Me­an­w­hi­le sa­les in the Eu­ro­pe, Midd­le East and A­fri­ca (EMEA) re­gi­on grew by 3,3% in 2017 com­pa­red to 2016, w­hi­le the A­me­ri­cas re­gi­on grew by 0,7% cent.

2017 was an im­por­tant ye­ar for Vol­vo Cars. The al­l­new XC60, which re­pla­ced the com­pa­ny’s be­st­sel­ling mo­del and the be­st-sel­ling mid-si­zed SUV in Eu­ro­pe, pre­mie­red at the Ge­ne­va Au­to S­how in March.

Vol­vo Cars al­so an­noun­ced that it would pla­ce e­lec­tri­fi­ca­ti­on at the co­re of its fu­tu­re bu­si­ness and sta­ted that e­very new car from 2019 will be e­lec­tri­fied as full e­lec­tric vehi­cles, or mild, or plug-in hy­brids, mar­king the end of cars that on­ly ha­ve an in­ter­nal com­bus­ti­on en­gi­ne.

In a furt­her com­mit­ment to e­lec­tri­fi­ca­ti­on, Vol­vo al­so laun­ched Po­le­star, a new stand- al­o­ne e­lec­tri­fied car brand ful­ly con­so­li­da­ted within the Vol­vo Car Group.

Du­ring the cour­se of the ye­ar, Vol­vo Cars al­so dee­pe­ned its part­ners­hip with Gee­ly Hol­ding via the cre­a­ti­on of a joint ven­tu­re techno­lo­gy com­pa­ny to pro­vi­de the e­co­no­mies of sca­le that will al­low them to mo­re ra­pid­ly de­ve­lop next ge­ne­ra­ti­on e­lec­tri­fied vehi­cle techno­lo­gy. Vol­vo an­noun­ced it would ta­ke a 30% s­ta­ke in Gee­ly’s new LYNK & CO car brand, ba­sed on the two en­ti­ties’ joint com­pact mo­du­lar ar­chi­tec­tu­re.

Sep­tem­ber saw the in­tro­ducti­on of the XC40, Vol­vo’s first of­fe­ring in the fast-gro­wing s­mall SUV seg­ment.

Vol­vo Cars con­ti­nu­ed con­structi­on on a new ma­nu­fac­tu­ring plant in South Ca­ro­li­na, its first in the U­ni­ted S­ta­tes. It was an­noun­ced that the plant would, in ad­di­ti­on to the u­p­co­ming new S60 mid-si­zed se­dan, build the next ge­ne­ra­ti­on XC90 from 2021. This ta­kes Vol­vo Cars’ to­tal in­ves­t­ment in its US ma­nu­fac­tu­ring o­pe­ra­ti­ons to o­ver USD1,1-bil­li­on and will rai­se the to­tal of new jobs cre­a­ted at the C­har­le­ston si­te to ne­ar­ly 4 000.

Vol­vo Cars al­so o­pe­ned up an en­ti­re­ly new mar­ket as it sig­ned a fra­me­work agreement with U­ber to sell tens of thou­sands of au­to­no­mous dri­ving com­pa­ti­ble ba­se cars to the ri­de-hai­ling com­pa­ny be­t­ween 2019 and 2021.

Sep­tem­ber saw the in­tro­ducti­on of the XC40, Vol­vo’s first of­fe­ring in the fast-gro­wing s­mall SUV seg­ment.

Vol­vo’s po­pu­lar XC60

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