Speaking of being mindful, you called out Maxim on Snapchat when they mistakenly put your name on a photo of Brazilian model Lais Ribeiro. You told them, “Get your sh-t together.” It’s like, come on, guys. You’ve seen me enough, or just double-check. It goes back to that whole thing of, “Oh, we all look alike.” And Lais, she’s beautiful, she’s a friend and I’m really honoured to have been compared to her, but she should have her own image. At a certain point, it starts getting to me. When things like that happen, do you go directly to social media? What’s your outlet? I have two older sisters. They know everything. Same with my mom. When the Maxim thing happened, I was with them in Puerto Rico, and we sat and talked through how I should respond. They’re my biggest cheerleaders. Say I don’t get a job, they’re like, “Joan, just continue on.” They taught me to believe in myself, to always kick butt and take names. “Be that Joanji that we know,” they say. You’re clearly proud of your heritage, but you’ve talked about growing up and not fitting into the physical ideal in Puerto Rico. So you wished that you were curvier? Of course. Everyone does, especially when you’re younger and guys don’t like you because you’re flat- chested and have skinny legs. I would double up my socks so that my calves looked bigger! But during my early high school years, my attitude changed. I was like, it is what it is. But in the fashion world, isn’t everyone on a diet? I don’t diet. I’m Puerto Rican! You can never take away my rice, pork and beans. Plus, I love to cook. I’m one of those people who stays in the kitchen, standing while everything is cooking, checking on everything. I got that from my grandmother. So yeah, I’m still going to indulge. I just do the extra 10 minutes at the gym. I’ve been boxing since varsity. What about beauty? What’s your off- duty routine? When I’m back in Puerto Rico, I let my hair be wild and curly. I’ll leave conditioner in it and let it air- dry. But I always do my brows – I have a little scar on my left eyebrow, so I always fill them in with a pencil. And I put on lots of Estée Lauder Advanced Night Repair Serum ( R765). I even use it on my lips. So what’s next – future goals? Real estate fascinates me. I bought an apartment in Brooklyn a year ago and turned it into a models’ apartment. I wanted to create a place where new models would feel comfortable: it has a gym, a doorman and there’s not, like, 10 of them in two bedrooms. My boyfriend [Modellounge founder Bernard Smith] and I are always thinking up ways to tie fashion with other worlds. You’ll see celebrities doing certain things, and we’re like, “Why aren’t models doing it? Let’s pitch that idea!” That’s how I became W Hotels’ first global fashion innovator (creating design, event and travel product ideas and brand partnerships). Bernard is someone I can bounce ideas off. Do you need that in a partner? Yes. But I also need someone who can dance. I can’t take someone with two left feet. And they need a sense of humour. If I mess with somebody, it’s because I love them, but you need to be able to throw jokes at me, too. We’re always being stupid with each other. But most importantly, they need to be ambitious. I need someone who always wants more out of life. Like me – I’m just that way.