COURSES NEED TO FOCUS ON TEES AND GREENS
As the weak economy and fewer rounds put increasing pressure on the golf industry I believe a number of courses are missing tricks in terms of course maintenance and improvements. In a summer of major drought those courses that persist in trying to produce a pristine course are doing themselves and golfers a disservice.
We do not need good looking rough, and we do not need perfect fairways. The focus should be on tees and greens. Fairway size should be reduced outside the normal landing areas. We could have more waste bunkers, and the rough should grow wild. Plant indigenous trees and shrubs that need little maintenance. Build cart paths, which are needed for revenue, and again low maintenance.
The big hitters with the most cash should produce the ‘gems,’ and other courses shouldn’t worry about competing with them. Whenever I ask a fellow player how he or she enjoyed the course, the first response is invariably ‘great greens’ or ‘poor greens.’ Smaller clubs should focus on this at the outset. It’s not rocket science. You just need a half decent agronomist. – Arne Cedervall