Black is still beautiful ‒ we Africans can do better!
It is out of pain that I write this letter to you. Black dark skin women are belittled, marginalised and labelled as ‘less beautiful’ than light-skinned black women.
This has nothing to do with race. Black and White women. It is about the way in which people in the black community treat one another and how the media perpetuate the negative narrative about dark skin black women.
Dark-skinned black women are less used in advertisements, music videos and movies, and where they are used they are portrayed as this lonely, unwanted women. I blame this on the media producers that are pushing this narrative that light skin is a symbol of beauty.
As Africans, we can do better than this. We fought racism in the name of unity. Why can’t we appreciate diversity within black women and be united to push a simple agenda that all black women are beautiful.
I am not saying black light-skinned women are not beautiful. I am expressing my condemnation of the unhealthy social construct that seems to define beauty with how light a woman’s skin is. There are of course other factors that society uses to measure beauty, namely weight and height. But these two factors, weight and height are used across communities, black and white, Western and African. They are also to be condemned but not as much as the ‘yellow born’ narrative that is within the black community.
Your brother from another mother, Thokozani Dladla