Indwe - - Turn It Up! - Text & Images © CJR Gift Sales

In or­der to stay ahead of the times, Cit­i­zen has en­tered into a new chap­ter of watch­mak­ing and crafts­man­ship by fus­ing leadingedge tech­nolo­gies with the pur­suit of ideal beauty.

Since its foun­da­tion in 1930, Cit­i­zen has been spear­head­ing a revo­lu­tion of in­no­va­tion in watch­mak­ing. Among their prom­i­nent achieve­ments is Eco-Drive, an orig­i­nal light-driven tech­no­log­i­cal break­through.

Cit­i­zen’s pro­gres­sive Eco-Drive tech­nol­ogy har­nesses the power of light – from any nat­u­ral or ar­ti­fi­cial light source – and con­verts it into en­ergy. This means that it recharges con­tin­u­ously, so you’ll never have to re­place a bat­tery. Fewer bat­ter­ies also means that you will be mak­ing a pos­i­tive con­tri­bu­tion to­wards sav­ing our en­vi­ron­ment and cre­at­ing a sus­tain­able fu­ture.

As an in­no­va­tion that has changed the way watches are pow­ered to­day, Eco-Drive has no equal and in­spires great po­ten­tial for state-of-the-art tech­nol­ogy and ex­quis­ite de­sign. Look out for, amongst oth­ers, Cit­i­zen’s ad­vanced satel­lite syn­chro­nised watches and ra­dio con­trolled watches, not to men­tion their range of ad­vanced dive watches, like the Eco-Dive Aqua­land diver’s watch (R45,999) pic­tured. The Eco-Drive Aqua­land is an au­then­tic evo­lu­tion of the world’s first ever diver’s watch. With fea­tures such as a wa­ter pres­sure sen­sor, a rapid as­cent warn­ing alarm, a depth me­tre and a max­i­mum wa­ter depth hand, this watch is the perfect com­pan­ion for un­der­wa­ter ad­ven­tures.

This top-of-the-range Aqua­land watch is wa­ter proofed to 1,000 m for sat­u­ra­tion div­ing.

For more info, please visit www.cit­i­zen­ or con­nect with Cit­i­zen on face­book/cit­i­zen­pro­mas­ter.

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