Ex­pand­ing club mer­chan­dise

Kick Off - - LETTERS - Sduduzo, via email

I’m a huge fan of South African sports ir­re­spec­tive of the genre, and par­tic­u­larly the mer­chan­dise that comes along with it. But I’ve come to no­tice that very few teams are not. In this day and age, the minute you step into a sport’s club store there should va­ri­ety of mer­chan­dise, from shirts to hats, etc. But I rarely or have never come across sneak­ers. Apart from be­ing a sneaker junkie, I be­lieve the trend­set­ters in South African foot­ball (the “Big Three”) should by all means pave the way in that re­spect. I’m a de­signer and I’ve done some con­cep­tual de­signs hop­ing that some­one or an en­tity will see the po­ten­tial in this bil­lion-dol­lar mar­ket. I hope you see where my head is at with the po­ten­tial of an un­tapped mar­ket, and hope my voice may be heard so that many more may see its po­ten­tial and act on it.

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