Bronwyn Adir’s one-of-a-kind baked goods – Life Bake – are delicious, free of allergens, and perfect for banters! They’re also endorsed by Tim Noakes (who loves them for breakfast …).
Bronwyn Adir’s growing range of allergen-free banting products
‘– my main motivation is still people mostly children – with allergies’
you may want to revisit your shopping list, as Bronwyn’s grain-free range, which includes granola, bread and toast, is quickly becoming an essential component of the banter’s pantry. The grain-free toast, she says, is hands-down her favourite product. ‘It’s very versatile and convenient. Topped with some almond butter, it leaves you with no excuse not to have a healthy breakfast.’ Her daughter Daniela and son Alon enjoy it too – and, as the inspiration for Bronwyn’s bakery, Alon’s opinion counts. ‘He eats the toast with sunflower seed butter, and sometimes with salmon, which he loves. My customers love it with avocado or nut butters.’
When Alon, now six years old, was born, it soon became apparent that he had multiple food allergies. ‘He has a wheat allergy, he’s allergic to dairy, nuts and eggs, and reacts to all artificial additives, preservatives and colorants. It’s serious, a matter of life-and-death.’ Hence the name, Life Bake. Frustrated that she couldn’t find allergen-free products in shops, Bronwyn began baking her own wheat-free bread about two years ago. Her family loved it, and Bronwyn decided to make it available to others in the same situation. So she took it to various health stores who soon started stocking it. It sold well, but then Bronwyn picked up on another gap in the market.
‘My husband gets asthmatic if he eats grains. I had a look at the gluten-free market, and saw that gluten-free breads had a high glycaemic index, and barely any fibre. So if you needed gluten-free bread, you had to eat these high-glycaemic breads which are like white bread – just without the gluten.’ So her next project was to make gluten-free bread with no grains, but packed full of fibre.
The gluten-free range is mostly seed-based, because of Alon’s nut allergies. It is also completely allergen-free.
This all happened long before the banting revolution. ‘I was doing it completely for my son,’ says Bronwyn. ‘I still am; my main motivation is still people – mostly children – with allergies.’ But when she cottoned on to the growing popularity of LCHF products, she realised she had exactly that with her grain-free range. ‘I needed to somehow let Tim Noakes know about my products. But I said to my husband, “I can’t just contact Tim Noakes!” I got hold of his assistant and asked if I could drop off some samples. Amazingly, he tried them and was blown away. Being the scientist that he is, he tested his blood glucose levels before and after eating the grain-free toast, and found that his glucose levels remained lower than ever throughout the day after eating the toast. Since then, he has been very supportive of Life Bake. It’s definitely been good for business!’
After starting out in her kitchen, Bronwyn moved to a shared, external space. Life Bake now has its own premises, which will be tested and certified for people with strict allergies. Life Bake products contain very few ingredients and are rich in nutrients. ‘Some people question the price of the products, but it’s an expensive range to produce; there are no bulking agents or fillers. I use top quality ingredients that are all GMO-free certified. I also do proper testing in SANAS [the South African National Accreditation System]-approved laboratories, so the nutritional analysis and health claims on the labels are all accurate.’
You can buy Life Bake all over the country, and their new grain-free flavoured crackers will be in stores this month. With just 0.2g of carbs per cracker, they’re available in Chilli, Cumin, Rosemary and Rock Salt. We also recommend that you dig into some delicious grain-free granola with blueberries – it’s a staple in Alon and Daniela’s school lunches, and will change your life.
LIFE BAKE Visit www.lifebake.com for more information and stockists