Marie Claire (South Africa) - - TRENDS -

Cel­e­brated fash­ion designer Giles Dea­con has worked with French designer JeanCharles de Castel­ba­jac and well-known high-street brands, as well as be­ing head designer at Bot­tega Veneta. He was also re­cently ap­pointed as global fash­ion con­sul­tant for P&G, and un­veiled his first ma­chine-wash­able cap­sule wardrobe col­lec­tion, de­signed for Ariel wash­ing pow­der, at the 2014 P&G Fu­ture Fab­rics event in Ber­lin. We find out how the col­lec­tion came about and why Ariel’s new tech­nol­ogy is so ex­cit­ing.

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