Marie Claire (South Africa) - - FILTER -

‘TEHRAN HAS TURNED INTO A MU­SEUM,’ a woman wrote on Ira­nian news web­site Khabaron­line.ir. She was re­fer­ring to the more than 1 500 bill­boards that had ap­peared overnight in the Ira­nian cap­i­tal in May this year. To­gether they dis­played 00 works of art, in an ef­fort by the mayor to en­cour­age cit­i­zens to visit mu­se­ums. De­spite the cen­sor­ship of the arts in the city, Tehran’s Mu­seum of on­tem­po­rary Art holds one of the nest col­lec­tions of mod­ern art out­side of the US and Europe. Un­for­tu­nately, the pieces have been gath­er­ing dust in the mu­seum’s base­ment for more than 30 years. With the 10-day cam­paign ‘A Gallery As Big As A Town’, Tehran’s mayor, along with Ira­nian artist and sculp­tor Saeed Shahlapour, took art to the streets. The project showed re­pro­duc­tions of tra­di­tional Per­sian art­works as well as works by Pablo Pi­casso and Henri Matisse.

CLOCK­WISE FROM ABOVE ‘Blue Win­dow’ by Henri Matisse on Tehran’s Cham­ran high­way; ‘Les femmes d’Al­ger (Ver­sion “O”)’ by Pablo Pi­casso; ‘La Dou­ble Vue’ by René Magritte

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