Marie Claire (South Africa) - - INSPIRATION -

The third of Carolina Her­rera’s four daugh­ters, Carolina Her­rera de Báez, is creative fra­grance di­rec­tor at the brand and also over­sees the CH Carolina Her­rera life­style la­bel. She says when it comes to choos­ing and wear­ing per­fume, there are no rules. ‘There is such an emo­tional com­po­nent, you can’t con­trol ev­ery­thing and I love that.’

As for fash­ion, De Báez feels it has an el­e­ment of as­pi­ra­tion, with the AW15 col­lec­tion from the House of Her­rera epitåomiz­ing this. The col­lec­tion was pre­sented to a group of fash­ion ed­i­tors in Jo­han­nes­burg and daz­zled with its fem­i­nin­ity and un­sur­passed crafts­man­ship.

‘The Carolina Her­rera woman is mod­ern and in­de­pen­dent; so­phis­ti­cated and el­e­gant,’ Carolina says. ‘Trends come and go. It’s silly be­cause what’s in now will be out to­mor­row; it’s not the end goal for us. Style should be for­ever. Time­less fash­ion and fra­grance – that’s Carolina Her­rera.’

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