WHAT YOU’RE FILMING
EXPERT: Sallia Goldstein, Snapchatter with 30 000 views per story
STRATEGY: Plan what you’re going to shoot. When I’m showing something like a science experiment, I usually run through it once to make sure it works. Get a tripod. You can use a dry-erase marker on your phone, literally on the phone screen. I do a lot of stop-motion, and it’s really hard to make sure your face is in the same position or the object is in the same position as it was last time. So I’ll draw an outline of my face or the object with a dry-erase marker so I’ll be able to take the same picture again.
Good lighting is so important. Dark, blurry snaps are so awful. Grab yourself a torch.