Safe­guard­ing our Fu­ture

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Xpe­rien raises money for in­road safety

Do your bit to help Xpe­rien raise funds for in-road safety mea­sures for chil­dren with the an­nual Telkom 947 Cy­cle Chal­lenge.

At this year’s Telkom 947 Cy­cle Chal­lenge, Xpe­rien aims to raise R100,000 with its chil­dren-in­road safety ini­tia­tive, Pedal for a Pur­pose. Over 30,000 cy­clists will par­tic­i­pate in this year’s 21st edi­tion of Joburg’s big­gest cy­cling event that will be held on Sun­day 19 Novem­ber.

The pro­ceeds will go to Wheel Well, a non-profit or­gan­i­sa­tion that fo­cuses on safety for chil­ am­bas­sador for­wheel Well, Xpe­rien’s Ur­ban Min­ing ini­tia­tive aims at as­sist­ing non-profit or­gan­i­sa­tions that pro­vide ed­u­ca­tion and as­sis­tance for dis­ad­van­taged chil­dren in South Africa.

“Wheel Well is the only non-profit or­gan­i­sa­tion that fo­cuses ex­clu­sively on chil­dren in road safety. It is a small or­gan­i­sa­tion with a huge task at hand,” ex­plains Xpe­rien se­nior busi­ness de­vel­op­ment man­ager, Bridgette Ver­maak.

Xpe­rien Cy­cling team was es­tab­lished specif­i­cally to raise aware­ness for this non­profit or­ga­ni­za­tion, and are look­ing for 50 rid­ers to ride in our team for the 947 Cy­cle Chal­lenge. The team and its sup­port­ers reg­u­larly net­work at key cy­cling events to cre­ate ex­po­sure for spon­sors in re­turn for their con­tri­bu­tion.

“With car crash death and in­jury re­main­ing un­ac­cept­ably high, our work is more ur­gent than ever. The ex­po­sure that we will en­joy dur­ing an event such as the 947 Cy­cle Chal­lenge is im­mensely valu­able and fund­ing will give us wings to fly,” says Peg­gie Mars from Wheel Well.

A spon­sor­ship of R1,500 will se­cure en­try to the Telkom 947 Cy­cle Chal­lenge and in­cludes reg­is­tra­tion fee and cy­cling­ter­na­tively, to sup­port this ini­tia­tive, one can ‘chal­lenge a rider’ by spon­sor­ing a rider per kilo­me­tre with a min­i­mum of R1 per kilo­me­tre.

“We are deeply hon­oured that Xpe­rien part­nered with us in this chal­lenge and are grate­ful that we will be en­abled to do what we do best: road safety for our dearly beloved chil­dren,” Mars con­cludes.

To do­nate any amount of money, or a car seat to help Wheel Well with road safety for chil­dren, or to par­tic­i­pate in the Telkom 947 Cy­cle Chal­lenge, con­tact Xpe­rien on 011 462-8806 or visit www.xpe­ You can also con­tact Peg­gie di­rectly on 072 385 7121, peg­gie@wheel­ or visit www.wheel­

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