Things just got a bit goop­ier

Gwyneth Pal­trow man­aged to turn her celebrity-stud­ded sec­ond wed­ding into a puff for her ail­ing busi­ness

Saturday Star - - L U X U R Y -

ALI­SON BOSHOFF

GWYNETH Pal­trow has re­leased de­tails of her supremely high-end, faddy and ex­ceed­ingly pleased-with­it­self wed­ding.

The Valentino dress worn by the bride at the Septem­ber 29 cer­e­mony in the gar­den of her house in the Hamp­tons is the great talk­ing point.

Surely no­body but Pal­trow, a 46-year-old ac­tress turned lifestyle­guru, would pick a sec­ond wed­ding dress which is back­less, vir­ginal white lace and sheer over a nude un­der­skirt.

The ex­trav­a­gance of the lace and net cou­ture gown (most likely a gift from Valentino, whom she re­gards as a sec­ond fa­ther) was of a piece with the uber-luxe event, which saw her fly a chef more than 8 000km to grill the guests pineap­ples over a fire pit for the re­hearsal din­ner the night be­fore.

On the day it­self her 70 near­est and dear­est dined on Dun­geness crab with av­o­cado, scampi tortellini and roast duck­ling, with duck fat roast po­ta­toes and veg­etable suc­co­tash, fol­lowed by per­son­alised car­rot cakes (bride’s choice) and choco­late and vanilla cakes (groom’s choice).

Robert Downey jnr, her co-star in Iron Man, gave a speech. Her god­fa­ther, Hol­ly­wood di­rec­tor Steven Spiel­berg and his wife Kate Cap­shaw were among the guests, as was ac­tress Cameron Diaz with her rocker hus­band Benji Mad­den, and the ac­tor Rob Lowe.

The groom, TV ex­ec­u­tive Brad Falchuk, 47, wore a natty Tom Ford suit and was at­tended by his son Brody and by Pal­trow’s son Moses in scaled down ver­sions of the same out­fit. The brides­maids were her daugh­ter Ap­ple Mar­tin and Falchuk’s daugh­ter Is­abella. They wore strap­less pure white dresses by Monique Lhuil­lier, a busi­ness part­ner of the bride.

The bar was set up with hand­painted De Gour­nay wall­pa­per, and they plighted their troth in the gar­den un­der­neath a beau­ti­ful nat­u­ral flo­ral arch.

Af­ter­wards, the bride changed into a tiny white play­suit de­signed by her pal Stella Mccart­ney in time for danc­ing to 1980s tunes.

Gwyneth called it the hap­pi­est day of both of their lives, which might slightly wound their pre­vi­ous spouses and chil­dren, but cer­tainly there’s no short­age of joy here.

But what is truly re­mark­able is the way that she seems to be us­ing her beau­ti­fully ar­ranged wed­ding to flog a range of goods and ser­vices.

In­deed, a cynic might say the wed­ding pro­vides a per­fect chance to bur­nish the rather tar­nished Goop brand, which is worth £190 mil­lion (R3.5 bil­lion), but it is un­der fire from reg­u­la­tors for ped­dling over­priced pseudo-sci­en­tific non­sense to the gullible.

Visi­tors to her Goop web­site, driven there by the prom­ise of see­ing all 47 pic­tures of her big day, are prompted to check out the sources of ev­ery­thing from the ring bear­ers’ pil­lows to the serv­ing team’s aprons.

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